SocialMiner Labs

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(New page: The doc wiki should be used as a reference for all labs. http://docwiki.cisco.com/wiki/SocialMiner = Lab 1 Install a SocialMiner = == Time 30 Minutes== == Prerequisites == * A server (pr...)
(Instructions)
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http://code.google.com/apis/gadgets/docs/tools.html#GGE
http://code.google.com/apis/gadgets/docs/tools.html#GGE
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This is the Google Gadget Editor. Select file upload, then choose the jsp file from your computer, then edit the file to insert your customization in the HTML code, then choose file-publish. You will get a URL something like my customized reply template:
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This is the Google Gadget Editor. Select file upload, then choose the jsp file from your computer, then edit the file to insert your customization in the HTML code, then choose file-publish. You will get a URL something like this:
http://hosting.gmodules.com/ig/gadgets/file/105267679219537288201/tod_reply1.jsp
http://hosting.gmodules.com/ig/gadgets/file/105267679219537288201/tod_reply1.jsp

Revision as of 02:09, 23 November 2010

The doc wiki should be used as a reference for all labs. http://docwiki.cisco.com/wiki/SocialMiner

Contents

Lab 1 Install a SocialMiner

Time 30 Minutes

Prerequisites

  • A server (preferably Cisco UCS) with VMWare. See doc wiki for specific requirements
  • An Active Directory server [recommended]
  • Internet access from the server (Note: SocialMiner may configured to work through a Proxy if required.)
  • SocialMiner Installation (DVD or ISO)

Instructions

  1. Insert DVD and install software
  2. Log into the system and change the administrator password
  3. Configure Active Directory [Optional]
  4. Configure proxy if required [optional]

Lab 2 Add a Blog Feed

Time 20 Minutes

Prerequisites

  • Installed SocialMiner system with configured Internet access
  • A computer with Internet access and SocialMiner supported web browser

Instructions

  1. Go to Google Blog Search
  2. Search "Cisco"
  3. Copy the RSS Link
  4. Configure SocialMiner to capture this RSS feed using the SocialMiner Feed Configuration
  5. Configure a Campaign with this Feed
  6. View your Campaign Results

Lab 3 Add a Facebook Fan Page Feed

Time 20 minutes

Prerequisites

  • Installed SocialMiner system with configured Internet access
  • A computer with Internet access and SocialMiner supported web browser

Instructions

  1. Find the Cisco Systems Facebook page on Facebook
  2. Copy the vanity URL for the Flip Video Facebook Page
  3. Configure SocialMiner to capture this page using the SocialMiner Feed Configuration
  4. Configure a Campaign with this Feed
  5. View your Campaign Results

Lab 4 Add a Twitter Stream Feed

Time 20 minutes

Prerequisites

  • Installed SocialMiner system with configured Internet access
  • A computer with Internet access and SocialMiner supported web browser

Instructions

  1. Create a Twitter Account. Note: You could use your personal Twitter account, but creating a new account for this SocialMiner Lab is recommended as subsequent Labs will potentially expose private information such as Twitter Direct Messages. Tip: You will need a unique email address for each Twitter account you create. If you already have a Twitter account associated with your email address than you will need to use an alternate email address to set up a new account. You could use a personal web mail account (Gmail, hotmail, yahoo, etc.). Alternatively, most corporate email systems support using the "+" to create unique email addresses. For example, if you are an employee at Cisco and your email address is johndoe@cisco.com you can set up Twitter account "john_lab_account" and identify the email addresss as "john_lab_account+johndoe@cisco.com". Twitter will recognize this email address as different then johndoe@cisco.com yet Cisco's internal email system will deliver the emails to johndoe@cisco.com.
  2. Configure a Twitter Stream searching for the word "Cisco" using the SocialMiner Feed Configuration (note: do not select a "Reply Template" in this lab. That functionality will be covered in a later lab)
  3. Configure a Campaign with this Feed
  4. View your Campaign Results Note: it may be minutes before you see any results from the Twitter Stream.

Lab 5 Add a Twitter Account Feed

Time 20 Minutes

Prerequisites

  • Installed SocialMiner system with configured Internet access
  • A computer with Internet access and SocialMiner supported web browser
  • A Twitter Account

Instructions

  1. Configure a Twitter Account Feed on SocialMiner. (note: do not select a "Reply Template" in this lab. That functionality will be covered in a later lab)
  2. Configure a Campaign with this Feed
  3. View your Campaign Results. Note: if you want to observe a Direct Message in the feed you must follow another Twitter user and have that Twitter user send you a DM. If you are doing this lab as a group you can do this with another lab participant.

Lab 6 Add an Authenticated RSS

Time 20 minutes

Prerequisites

  • Installed SocialMiner system with configured Internet access
  • A computer with Internet access and SocialMiner supported web browser

Instructions

  1. Configure a new Gmail Account on mail.google.com
  2. Send a test email (or several) to the account
  3. Configure an Authenticated RSS Feed for this account using the following URL: https://mail.google.com/mail/feed/atom along with the username/password you configured with the account
  4. Configure a Campaign with this Feed
  5. View your Campaign Results

Lab 7 Using the Social Contact States and Tags

Time 20 Minutes

Prerequisites

  • Installed SocialMiner system with configured Internet access
  • A computer with Internet access and SocialMiner supported web browser
  • A campaign with some Social Contacts in it

Instructions

  1. Go to Results tab, select a campaign and save to review results
  2. Try clicking the Reply/Reserve button, the handled button, the discard button on a number of posts
  3. Click settings and change the settings to show all the Social Contact States. Check Unread, Reserved, Handled, and Discarded boxes. Save
  4. Note the social contacts in each state. Click buttons again to toggle social contacts between states.
  5. Click in the tag text box and type a tag. Repeat for several social contacts. Enter some different tags
  6. Refresh the gadget and not the suggested tags. Click to apply some tags from the suggested tags.
  7. Click on settings and check the "enable" box under show tags. Select one or more (you can select several with cntrl-click) tags and choose "OK" to save.
  8. Note how only Social Contacts with your selected tags appear in the results.

Lab 8 Using Reply Templates

Time 20 Minutes

Prerequisites

  • Installed SocialMiner system with configured Internet access
  • A computer with Internet access and SocialMiner supported web browser
  • A campaign with some Social Contacts in it

Instructions

  1. Ensure you have at least one Twitter Account feed configured on the system
  2. Create a campaign that has one feed capturing tweets in it. this could be an RSS, stream or account feed). It doesn't matter, just needs to have some Social Contacts in it
  3. Edit your Feed to select the "Cisco Twitter" reply template
  4. Go to Results and click on the reply/reserve. You will see the Cisco Twitter Reply template. Note, if you hit send you will be sending a real tweet from your account to the person identified. You should only do this if you are replying to a tweet you created. Otherwise hit cancel.)
  5. Post a Tweet using Twitter that will show up in your campaign. Wait for it to arrive in your campaign, then click reply/reserve to respond to yourself.
  6. Go on www.twitter.com to find your reply. Note how it identifies Cisco SocialMiner as the application that posted the tweet.

Lab 9 Add and Train a Filter

Time 20 Minutes

Prerequisites

  • Installed SocialMiner system with configured Internet access
  • A computer with Internet access and SocialMiner supported web browser
  • A campaign with some Social Contacts in it

Instructions

  1. Go to the Filter Gadget and add a new Filter
  2. Go to Results tab, click on settings, choose a campaign and your new Filter, and click save
  3. Train some Social Contacts in (+) and out (-) of the filter
  4. Go to the Campaign Gadget and Add your new filter to a campaign
  5. View your Campaign Results. Filters will only impact new results, so you won't see an immediate impact. Also, you will have to substantially train a filter (perhaps 100 times) before it will become useful/effective.

Lab 10 Create a custom reply template

Time 20 Minutes

Prerequisites

  • Installed SocialMiner system with configured Internet access
  • A computer with Internet access and SocialMiner supported web browser
  • A campaign with some Social Contacts in it

Instructions

The "Cisco Twitter" reply template is a OpenSocial gadget. You can download it, modify it, and host it on your own web server to offer an alternative version. A simple customization will be possible in just a few minutes.

  1. Be sure you've completed the "Using Reply Templates" lab
  2. Get Cisco Twitter gadget. Go to your SocialMiner Server: http://<servername>/templates/reply/twitter_reply_sample.jsp
  3. Choose "Save As" from the file menu on your browser to save the file. Now you have the gadget file on your computer.
  4. Edit the html code within the file to modify the gadget and then post it to a web server somewhere on the Internet. You could insert some text, a picture or whatever you like.

Short cut if you don't have a web server handy. Go here (you'll need a Google account) http://code.google.com/apis/gadgets/docs/tools.html#GGE

This is the Google Gadget Editor. Select file upload, then choose the jsp file from your computer, then edit the file to insert your customization in the HTML code, then choose file-publish. You will get a URL something like this:

http://hosting.gmodules.com/ig/gadgets/file/105267679219537288201/tod_reply1.jsp

This is your customized gadget hosted by google. Copy the URL.

  1. Go to SocialMiner Admin tab, add a new reply template, name it and paste your URL.
  2. Go to your Twitter feed, and select the name of your new reply template (replacing Cisco Twitter)
  3. Go to SocialMiner results and click the reply button. You will see your customized reply template.

Suggested customizations for "professional" HTML coders:

Create a K-base lookup that looks up the content of the tweet in a k-base. Create an embedded CRM profile lookup Create a link to a CRM profile (new tap or pop out) Create a suggested Tweet reply text that will automatically paste one of the suggested replies into the text box of the reply Create a URL shortner from bit.ly that will let the user paste a full URL and then one-click insert it into the reply.

Rating: 5.0/5 (4 votes cast)

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